Vintage 1940s Pfeiffer's Beer bottle cap
featuring Johnny Fifer.
____________________
Pfeiffer Brewing
Co. was founded by Conrad Pfeiffer in 1889 and operated continuously in
Detroit (with the exception of Prohibition) until 1968. In the 1954
Pfeiffer acquired the Jacob Schmidt Brewing Company of St. Paul,
Minnesota. The Flint plant was closed in 1958, but in an attempt to
become a regional brand Pfeiffer purchased the E&B Brewing Company
including its brands Weidemann and Frankenmuth and renamed itself
Associated Brewery Co. in 1962.
Further mergers aquisitions
included Drewerys in South Bend, Indiana and Chicago; Sterling in
Evansville, Indiana; and Piel with plants in New York and Massachusetts.
Associated was headquartered in Detroit and Pfeiffer Beer was still
brewed there along with such old favorites as Frankenmuth, Schmidt and
North Star. Pfeiffer was also brewed in St. Paul, Minnestoa during this
time,
.
Because of its growing debt and an increase in state
excise tax from $1.25 / bbl to $6.61 / bbl, Associated found it was
cheaper to brew in Indiana and closed the Detroit Pfeiffer brewery in
1966.
Associated Brewing continued producing Pfeiffer Beer
until 1972 when it sold all its brands to other brewers. The former
Pfeiffer Brewing Company was renamed the Armada Corporation (the name
hinting at its former dominance in the market place) and it remains in
business to this day as a holdings company in the Penobscot building in
Detroit.
__________________________
Canvas wrap 16"h x 16" w x 1 1/4 deep.
Finished back, with wall bumpers and ready to hang.
Other sizes available:
20x20
24x24
30x30
36x36
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